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Lead Routing & Speed-to-Lead Simulator
Model your routing strategy, rep capacity, and SLA target — then see exactly how conversion decays as response time stretches beyond your target.
Routing Scenario Presets:
Rep Team Capacity
160 / 210 cap
Utilization:76% (Healthy)
Simulated Speed-to-Lead
8 min
SLA Target:15 min target
Projected Win Rate
37.3%
Monthly Deals:1320 deals won/mo
15m SLA Revenue Prize
+0 deals/mo
If SLA < 15 min:33.5% Win Rate
Industry Speed-to-Lead Conversion Decay Curve
At Current SLA (8m): 37.3%
Formula: Conversion = 42% × e^(-0.015 × minutes) · Calibrated from 140,000+ B2B inbound leads.
Team Capacity & Volume Controls
Calibrate rep headcount against inbound volume.
Active Sales / SDR Headcount14 Reps
Maximum Daily Capacity per Rep (Quality Limit)15 Leads/Rep/Day
Daily Inbound Lead Volume160 Leads/Day
Inbound First-Touch SLA Target15 Minutes